‘Brand is our shorthand for the feelings that an experience creates, the promises that a product or service brings with it.’ – Seth Godin
Whether you’re a startup or an established business looking for a refresh, your branding is a reflection of who you are as a company and the way you do business. A brand is never just a logo – it’s comprised of a valuable set of assets. Everything you choose, from typography to photographic style, works together to create a whole picture of what your company stands for and who it will attract.
While the whole process can feel a little intimidating, especially if you’ve never worked with a creative agency or freelancer before, it’s important to get it right if you want to stand a chance of competing in today’s crowded market.
I’ve designed for a wide range of clients: from household names such as Yorkshire Tea, ASDA and Marks & Spencer, to one woman/man bands and everything in between. I love helping small businesses and startups. I endeavour to offer the expertise of an agency but the value for money of an independent designer.